Tracking & Reporting

Stop Guessing What's Working.

Q: Will this work with my existing website?

In most cases, yes. We add tracking to the website you already have, so you don't need to rebuild it. During the audit we check how your leads reach you today and tell you exactly what needs to be set up.

Q: Who owns my data and dashboards?

Your leads, calls and customer information belong to your business. We build the dashboards around your goals and walk you through them at handoff so you always know where to look.

Q: How often will I get reports?

Report emails are scheduled to land in your inbox on a regular basis, and your dashboard is there any time you want to check it. How often depends on the plan you choose.

Q: Can you track phone calls, not just web forms?

Yes. We can track calls so you can see how many were answered, how many were missed, and how many turned into booked jobs, along with where each caller came from.

Q: Do I need to learn new software?

No. We do the setup for you and give you a short walkthrough. After that, most of what you need arrives as a simple report in your email.

Q: What if I run ads somewhere else?

That's fine. We can track leads from your ads wherever they run, so you can see how many leads each campaign brings in and what it costs you to get a new customer.

We set up the tracking so you can see where every lead came from, what it turned into, and which marketing is worth your money.

Book a Free Strategy Call

See how it works

Multi-Channel Tracking · No Contract Required

Stylized navy and electric-cyan dashboard mockup with a line chart, source breakdown bars, and a lead counter

THE ATTRIBUTION VOID

Leads Are Coming In. Do You Know From Where?

Calls and forms with no source attached

Ad spend with no proof of return

Reports scattered across five different logins

Good decisions need real numbers.

WHAT WE TRACK

One Dashboard.
Every Number That Matters.

We connect your website, phone calls, forms and ad accounts to one dashboard. Every lead shows where it came from and whether it turned into a booked job.

ALSO INCLUDED

Email & text message results · Form results · Automation activity · Reviews · AI assistant conversations

Set up for you · Tested before launch · Month-to-month

View Setup Timeline

Know Which Marketing Brings In Leads

See if each lead came from search, your website, ads, referrals, or a link or QR code
See which campaign or ad sent them
When someone fills out a form, we connect them to the visit that brought them

See Every Call and Every Booking

Every call logged: answered, missed or booked

Each call tied back to where the caller came from Appointments booked, rescheduled and kept

Follow a Lead All the Way to a Job

Leads, estimates and booked jobs, stage by stage.

See which source your closed jobs came from

A live count of what’s still open

Know What Your Ads Are Really Bringing In

Leads and cost per lead for each campaign
Search ads, social ads and other ads side by side
Spot the ads that aren’t paying off

See How Fast Your Team Follows Up

How quickly each person replies to a new lead
Calls made and answered by each team member
Leads nobody has followed up on yet

HOW SETUP WORKS

Set Up Once.
See Results Anytime.

A simple four-step setup. No rebuild of your website needed.

01

Days 1-4

Audit

We look at how leads reach you today: your website, forms, phone numbers and ads. We find what’s missing or broken.

02

Days 5-9

Install

We add tracking to your website, forms, phone numbers and ad accounts.

03

Days 10-16

Build

We build your dashboard around your goals and test that every lead shows where it came from.

04

Days 17-21

Handoff

We check the numbers from start to finish, walk you through the dashboard and start your reports.

Typical setup takes 14-21 days.

Your website, ads and lead forms keep running while we work.

Your Business, In Numbers

Lead source breakdown

Booked appointments this month

Cost per lead by campaign

Sample view. Your dashboard is built around your goals.

WHO THIS HELPS

Built For Businesses Like Yours

For businesses that get leads from calls, forms and ads, and want to know which ones turn into jobs.

Trades & Home Services

HVAC, roofing, plumbing, electrical and other trades. See which campaigns and areas bring in real jobs.

Outcome: See which phone calls turned into paid work.

Local Service Businesses

Clinics, studios and multi-location businesses taking bookings by phone and web form.

Outcome: Every booking matched to where it came from.

Businesses Running Paid Ads

Running Google, Facebook or Local Service Ads? Know what each one is really bringing in before you spend more.

Outcome: See which ads pay for themselves.

Teams With Multiple Reps

When a lead moves from marketing to a salesperson, it’s easy to lose track. See who followed up and what happened.

Outcome: Follow a lead from first click to closed job.

Pick the Level of Tracking That Fits Your Business

Every plan helps you see where your leads come from. The higher the plan, the more we track and the more help you get.

Digital Foundation

See where your leads are coming from.

One simple dashboard
Form and call tracking set up for you
Weekly report emailed to you
Which sources send you leads (Google, website, referrals, ads)

How often you hear from us: weekly report

Most Popular

Growth Engine

Know which marketing is paying off.

Live numbers any time you log in
Cost to get a new customer, by ad
Leads and booked jobs matched to each source
Alerts when leads slip through the cracks

How often you hear from us: live dashboard plus a regular check-in

Virtual Office

Track every call and how fast your team responds.

Every call logged: answered, missed, booked
See how quickly new leads get a reply
Results for each team member
Monthly strategy call with Austin

How often you hear from us: monthly strategy call

Growth Partner

We watch the numbers with you and help you grow.

Custom dashboards for your business
Tracking across all your locations or brands
Ongoing improvements based on what the numbers show
Hands-on support from Austin

How often you hear from us: ongoing

Not sure which fits? We’ll help you pick.

Compare Plans →

COMMON QUESTIONS

Your Questions, Answered.

Straight answers about your data, your setup and your reports.

Will this work with my existing website?

Yes. We install tracking on top of what you already have—no rebuild required.

Then we validate it so calls and form leads show a real source you can trust.

Who owns my data and dashboards?

You do. The tracking setup and dashboards are built for your business and stay under your control.

If you ever leave, you keep your data—no lock-in.

How often will I get reports?

You’ll have a live dashboard you can check anytime.

We can also send scheduled report emails—most businesses choose weekly with a simple monthly recap.

Can you track phone calls, not just web forms?

Yes—calls are a big part of the picture for service businesses.

We tie calls back to the marketing source so you know what’s driving booked work.

Do I need to learn new software?

No. We keep it simple and build the views around the numbers you actually care about.

We’ll walk you through it so you’re not stuck “living in the dashboard.”

What if I run ads somewhere else?

That’s fine. We’re not limited to one channel.

As long as leads hit your site, forms, or phones, we can track where they came from and what they turned into.

Is there a contract?

Yes, a simple month-to-month agreement. You’re not locked in for a long term, and there are no surprises.

Still have a question? Call Austin at (720) 973-1369.

READY WHEN YOU ARE

Ready to See What's
Actually Working?

Book a free call with Austin. We’ll look at how your leads reach you today and show you what we’d track.